[PJMedia] It’s not been a good couple of weeks for Anheuser-Busch, which made the ill-advised decision to partner with Dylan Mulvaney to promote Bud Light. Mulvaney may have millions of followers on TikTok, but a good brand ambassador for beer, he is not. Backlash was swift, boycotts were launched, and Anheuser-Busch has since lost billions in market value.
A debacle like this ought to result in someone getting fired. This would most likely be Bud Light’s VP of Marketing, Alissa Heinerscheid, who, just before Bud Light’s partnership with Mulvaney went viral, had said she wanted to refresh the company’s “fratty” image and “out-of-touch” humor by promoting “inclusivity.”
“I’m a businesswoman. I had a really clear job to do when I took over Bud Light,” Heinerscheid said in a late March episode of the Make Yourself at Home podcast. “It was this brand is in decline. It’s been in decline for a really long time, and if we do not attract young drinkers to come and drink this brand, there will be no future for Bud Light.”
“It means having a campaign that’s truly inclusive and feels lighter and brighter and different and appeals to women and to men,” Heinerscheid continued. “And representation is sort of at the heart of evolution — you got to see people who reflect you in the work. And we had this hangover — I mean, Bud Light had been kind of a brand of fratty, kind of out-of-touch humor, and it was really important that we had another approach.”
Well, clearly, that approach failed. But it gets worse. It turns out that Heinerscheid is a total hypocrite. It turns out that she was all about that “fratty” culture she lamented, according to photos leaked from her social media.
A source gave screenshots from her Facebook page to the Daily Caller, and in an album titled “Isis Senior Reverse Initiation Scavenger Hunt” there were pictures of Heinerscheid and others drinking and holding condoms up to their mouths. A Harvard Crimson article referred to the club as a “haven of inebriated ditzes.”
It’s no surprise that Alissa Heinerscheid acted “fratty” during her college days. But what this also tells us is that she knows exactly who Bud Light’s customers are. She chose to ignore them in favor of making a statement and pandering to the transgender cult.
[RedState] America First Legal has obtained documents that purport to show that the White House and National Archives lied about the Mar-a-Lago raid. That’s reopened a discussion into what the actual pretext for the FBI action was and whether it was politically motivated to harm Donald Trump’s 2024 chances.
The infamous raid, which occurred in August of 2022, became the centerpiece of a DOJ investigation into whether Trump illegally possessed classified documents at his Florida home and if he obstructed justice in refusing to return them prior to their seizure. The former president has long claimed that he declassified everything he took while the NARA has maintained that it has a legal right to the materials, which included personal mementos such as a letter from Kim Jung-Un.
At the time, the White House claimed to be blind-sided, having no idea about the raid nor the pretense that supposedly justified it. Yet, in the documents obtained by America First Legal, it is revealed that the White House made a "special access request" that appears to have been the pretext for the raid.
#6
As I remarked yesterday, but it bears repeating, the actual Chief Executive of the United States, who hates what the British did to his grandfather in colonial Kenya, sent The Puppet Show to Northern Ireland to stir up trouble. Hunter is handholding and keeping the Weekend At Bernie's ruse going while Jill stays back because she thinks she has a country to run. Jojo likes flying on the plane because he can nap and they have pudding cups!
[Yahoo] Manhattan District Attorney Alvin Bragg filed a lawsuit Tuesday against Republican House Judiciary Committee Chairman Jim Jordan, asking a court to block elements of the congressional inquiry into his case against former President Donald Trump.
Calling it an "unprecedently brazen and unconstitutional attack" of an ongoing investigation, Bragg said in the suit that allowing Jordan's demands, including subpoenaing former Assistant DA Mark Pomerantz, would cause "imminent irreparable harm if the secret and privileged material is compelled to be disclosed."
Bragg's suit asked the court to block Jordan's subpoena of Pomerantz. Jordan, R-Ohio, wants Pomerantz to sit for a deposition as part of the Judiciary panel's investigation into the indictment of Trump. The former president pleaded not guilty last week to 34 felony counts of falsifying business records related to his role in hush money payments made toward the end of his 2016 presidential campaign.
"Chairman Jordan’s subpoena is an unconstitutional attempt to undermine an ongoing New York felony criminal prosecution and investigation," Bragg said in a statement Tuesday. "As our complaint details, this is an unprecedented, illegitimate interference by Congress that lacks any legal merit and defies basic principles of federalism."
A federal judge in New York has scheduled an April 19 hearing for Bragg’s lawsuit.
Bragg is also suing Pomerantz "to protect the District Attorney’s Office’s interests and privileges and in light of the District Attorney’s Office’s instruction to Mr. Pomerantz not to provide any information or materials relating to his work in the District Attorney’s Office in response to the subpoena."
In response, Jordan tweeted that the lawsuit attempts to block congressional oversight.
"First, they indict a president for no crime," he wrote. "Then, they sue to block congressional oversight when we ask questions about the federal funds they say they used to do it."
He who pays the piper calls the tune. Which is why a few schools are giving up federal funds.
Pomerantz didn't immediately respond to a request for comment.
The lawsuit said that beginning in March, Jordan launched a "transparent campaign to intimidate and attack" Bragg, "making demands for confidential documents and testimony from the District Attorney himself as well as his current and former employees and officials."
Bragg's office argued that "basic principles of federalism and common sense" as well as Supreme Court precedent forbid Congress from demanding "highly sensitive and confidential local prosecutorial information."
Congress doesn't have any power to supervise state criminal prosecutions or power to serve subpoenas "for the personal aggrandizement of the investigators or to punish those investigated," the lawsuit said.
Jordan's subpoena of Pomerantz last week "is no less of an affront to state sovereignty than subpoenaing the District Attorney himself," it continued. Much more at the link
A multi-volume chronology and reference guide set detailing three years of the Mexican Drug War between 2010 and 2012.
Rantburg.com and borderlandbeat.com correspondent and author Chris Covert presents his first non-fiction work detailing
the drug and gang related violence in Mexico.
Chris gives us Mexican press dispatches of drug and gang war violence
over three years, presented in a multi volume set intended to chronicle the death, violence and mayhem which has
dominated Mexico for six years.
Rantburg was assembled from recycled algorithms in the United States of America. No
trees were destroyed in the production of this weblog. We did hurt some, though. Sorry.