Article

2023-07-18 Economy

Larry Kudlow: Ford cuts prices on F-150 Lightning truck

[FOX] Ford is lowering the price of its F-150 Lightning electric pickup due to increased plant capacity and the falling costs of raw materials for batteries.

The Detroit automaker is also internally scaling production to offer its customers a cheaper electric vehicle as the pricing war between Ford and rivals like Tesla and General Motors picks up steam.

Ford said Monday that the final upgrades at its Rouge Electric Vehicle Center in Michigan will lead to greater availability of a built-to-order truck as early as October at a manufacturer’s suggested retail price closer to initial Lightning pricing.

Posted by Besoeker 2023-07-18 08:54|| || Front Page|| [11131 views ] Top

#1 The Lightning can't go 100 miles with a 3500Lb payload.

Posted by Warthog 2023-07-18 09:22|| 2023-07-18 09:22|| Front Page Top

#2 I thought they were losing thousands on every EV sale and the EV sales have stalled.

Posted by Bobby 2023-07-18 10:27|| 2023-07-18 10:27|| Front Page Top

#3 "So we will the price and make up the losses on volume."

Posted by SteveS 2023-07-18 10:48|| 2023-07-18 10:48|| Front Page Top

#4 "So we will cut the price and make up the losses on volume."
Argh. Moar coffee please!

Posted by SteveS 2023-07-18 10:50|| 2023-07-18 10:50|| Front Page Top

#5 These trucks are NOT for folks that really need and use trucks.

If you're a progressive suburbanite who thinks that you'll look cool driving a pickup truck (and save the planet at the same time!), then this truck is for you.

Posted by Mullah Richard 2023-07-18 11:22|| 2023-07-18 11:22|| Front Page Top

#6 I have a friend who just got a new F250. When at the dealer looking, he noticed the Lightnings were by themself, in an area of the lot with a line painted around it.
When he asked the saleman, he said "There's a lot of people that don't want to get too close to them."
This don't sound good.

Posted by ed in texas 2023-07-18 16:09|| 2023-07-18 16:09|| Front Page Top

#7 ^ Only a problem when you charge them....daily

Posted by Frank G 2023-07-18 18:45|| 2023-07-18 18:45|| Front Page Top

#8 Lightning sounds like something that's gonna happen to these trucks, chemically induced or otherwise.

Posted by Raj 2023-07-18 22:02|| 2023-07-18 22:02|| Front Page Top

#9 Study casts doubt on electric vehicles' climate, cost benefits: 'Won't achieve the goals intended'

Posted by Skidmark 2023-07-18 22:07|| 2023-07-18 22:07|| Front Page Top

00:48 Besoeker
00:40 Frank G