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2020-06-19 -PC Follies

Cream of Wheat now reviewing mascot amid Black Lives Matter backlash

[NYPOST] Is Cream of Wheat next in line for a social-justice makeover?

Cream of Wheat is now re-evaluating its black mascot following announcements by Aunt Jemima and Uncle Ben’s that they would overhaul their controversial imaging amid online criticism. The move comes in the wake of Black Lives Matter protests over the deaths of George Floyd and other black men while in police custody.

"We understand there are concerns regarding the Chef image," said B&G Foods in an emailed statement, adding that they "are initiating an immediate review" of the cereal brand’s packaging.

The Cream of Wheat parent company is referring to their 130-year-old beaming cook logo, which was based on Rastus, a black caricature that appeared in minstrel shows in the late 19th and early 20th centuries, reports CNN. The stereotypical chef was portrayed in early Cream of Wheat ads as a slow-witted former slave, and the name Rastus still has racial connotations today.

Since then, the image has been updated to make it less offensive, however, experts claim that the racist undertones remain.
"Why aren't there any black mascots?"
"Oh, shuddup!"
"Racism, that's what it is!"

Posted by Fred 2020-06-19 00:00|| || Front Page|| [11134 views ] Top

#1 I love Cream of Wheat; great winter food. This is beyond bullshit; the lefties complain about everything under the sun and major corporations are folding like cheap tents. Before long I'll have nothing left to boycott.

Posted by Raj 2020-06-19 00:28|| 2020-06-19 00:28|| Front Page Top

#2 Those dip$hits will probably look back someday soon and wonder what all the fuss was about.

Posted by gorb 2020-06-19 00:48|| 2020-06-19 00:48|| Front Page Top

#3 And Cream of Wheat and Aunt Jemima had better not forget the reach-around to BLM while they service them.

Posted by gorb 2020-06-19 00:49|| 2020-06-19 00:49|| Front Page Top

#4 Before long I'll have nothing left to boycott.

There's always ammo prices.

Posted by Skidmark 2020-06-19 06:30|| 2020-06-19 06:30|| Front Page Top

#5 i'm reviewing my interaction with any and all 'people of color'

i can't be sure they wouldn't be 'triggered' by any perceived slight, so it's better to just avoid the potential.

segregation: this generation's fight

Posted by Bob Grorong1136 2020-06-19 08:19|| 2020-06-19 08:19|| Front Page Top

#6 /\ "Avoidance." Hence, it would appear....the origins of apartheid.

Posted by Besoeker 2020-06-19 09:14|| 2020-06-19 09:14|| Front Page Top

#7 "Avoidance." Hence, it would appear....the origins of apartheid.

With the deconstruction of History, the errors of the past tend to repeat.

Posted by Mullah Richard 2020-06-19 09:50|| 2020-06-19 09:50|| Front Page Top

#8 Banning black cultural icons in order to show sensitivity to blacks. Only the Left could come up with something so obviously asinine.

Posted by Iblis 2020-06-19 11:12|| 2020-06-19 11:12|| Front Page Top

#9 Well, you know who wants segregated living/cultural spaces in Colleges? It ain't whites...yet

Posted by Frank G 2020-06-19 11:25|| 2020-06-19 11:25|| Front Page Top

#10 Frank, that would be racist.

Posted by Rambler in Virginia 2020-06-19 11:34|| 2020-06-19 11:34|| Front Page Top

#11 you know who wants segregated living/cultural spaces in Colleges?

That’s not new. An American-born Chinese girl and I spent some weeks in the designated-black dorm when we first moved on campus while our housing was sorted out, and boy did the Black girls there resent being temporarily integrated. Completely unlike the Black kids who lived on integrated floors. This was in 1980.

Posted by trailing wife 2020-06-19 11:42|| 2020-06-19 11:42|| Front Page Top

#12 Thanks to BHO race relations have deteriorated at an alarming rate. If you are honest are you as comfortable around blacks now as you were 15 years ago?

Posted by NoMoreBS 2020-06-19 12:25|| 2020-06-19 12:25|| Front Page Top

#13 The Black dominance of breakfast foods industry is in jeopardy...
They'll be coming for the mythical beings and monsters next.

Posted by rjschwarz 2020-06-19 16:30|| 2020-06-19 16:30|| Front Page Top

13:26 Frank G
13:12 Regular joe
13:12 mossomo
13:11 swksvolFF
13:08 Abu Uluque
13:00 swksvolFF
12:59 Regular joe
12:55 Skidmark
12:53 Skidmark
12:52 Abu Uluque
12:50 Abu Uluque
12:49 Skidmark
12:48 NN2N1
12:46 Skidmark
12:44 Bobby
12:43 Abu Uluque
12:41 Bobby
12:38 Skidmark
12:31 swksvolFF
12:30 Skidmark
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12:17 Skidmark