Archived material Access restricted Article
Rantburg

Today's Front Page   View All of Thu 11/02/2023 View Wed 11/01/2023 View Tue 10/31/2023 View Mon 10/30/2023 View Sun 10/29/2023 View Sat 10/28/2023 View Fri 10/27/2023
1
2023-11-02 Economy
EVs are poised to be automakers' next big flop
Archived material is restricted to Rantburg regulars and members. If you need access email fred.pruitt=at=gmail.com with your nick to be added to the members list. There is no charge to join Rantburg as a member.
Posted by Besoeker 2023-11-02 01:50|| || Front Page|| [15 views ]  Top

#1 I understand GM has redirected their efforts to hydrogen. Toyota has interests in all possible products to market.Reason being poor countries could not afford Ev's.In the old days con men were called slickers. They were kicked out of town when people caught onto them.Today they are politicians and can ply their skills indefinitely.
Posted by Dale 2023-11-02 06:43||   2023-11-02 06:43|| Front Page Top

#2 Prior flops including catalytic converters, anti-brake skidding systems, lap belts, dashboard entertainment systems, naturally aspirated engines, eyesight camera systems and the Wankel.
Posted by Skidmark 2023-11-02 07:50||   2023-11-02 07:50|| Front Page Top

#3 /\ Anti brake skid brakes...

100+ years with pro-valves and GM computerized breaking systems. No more GM for me.
Posted by Besoeker 2023-11-02 08:14||   2023-11-02 08:14|| Front Page Top

#4 "One of the textbook marketing flops of all time was the Ford Edsel sedan, which was heralded as the hot new car in the late 1950s," he wrote in the op-ed.

At the time of the Edsel launch, automotive experts widely expressed the view that the sedan—named after Henry Ford's son—would be a sure thing. However, instead of sales in the hundreds of thousands, as experts generally predicted at the time, the Edsel sold a paltry 10,000 or so units and was discontinued.

A key factor behind the Edsel's flop is, according to Mr. Moore, that the car was pushed on a public that didn't want it.


...Not quite so much that they didn't want it, but it took so long to plan and execute (and cost more than original estimates) that the price point was out of whack with its intended market. The weird grille and name didn't help, but the pricing was the biggest drawback.

By the way, the Edsel's delay due to repeated market surveys and statistical gathering was due in no small part to the president of Ford at the time...fella named Robert MacNamara.

Yeah, that one.

Mike
Posted by MikeKozlowski 2023-11-02 09:06||   2023-11-02 09:06|| Front Page Top

#5 More to the point, Edsel was a company design/initiative.

EVs are being forced on the public by politicians and activists, and they're not desired but by a few.
Posted by Frank G 2023-11-02 09:44||   2023-11-02 09:44|| Front Page Top

#6 @Insty: The true cost of an EV? Think tank claims subsidies for electric vehicles cost $50,000 PER CAR over a ten-year period.
Posted by Frank G 2023-11-02 09:54||   2023-11-02 09:54|| Front Page Top

#7 Why do you think Grrrrreta latched on to the Gaza thing so quickly? The EV scam is burning down at the rate only a lithium fire can burn.
Posted by M. Murcek 2023-11-02 09:56||   2023-11-02 09:56|| Front Page Top

#8 No resale value. Replacing the battery packs is insanely expensive.
Posted by magpie 2023-11-02 16:10||   2023-11-02 16:10|| Front Page Top

22:37 3dc
19:42 ACA JOE
19:38 Frank G
19:36 Frank G
19:33 ACA JOE
19:32 Frank G
19:13 Silentbrick
19:05 Anomalous Sources
18:29 trailing wife
18:28 trailing wife
18:14 Frank G
18:11 trailing wife
18:08 Frank G
18:06 Besoeker
18:04 Frank G
18:02 ACA JOE
17:21 trailing wife
16:55 Rambler in Virginia
16:53 NoMoreBS
16:15 European Conservative
16:10 magpie
16:06 irish rage boy
16:05 swksvolFF
15:56 irish rage boy









Paypal:
Google
Search WWW Search rantburg.com