You have commented 358 times on Rantburg.

Your Name
Your e-mail (optional)
Website (optional)
My Original Nic        Pic-a-Nic        Sorry. Comments have been closed on this article.
Bold Italic Underline Strike Bullet Blockquote Small Big Link Squish Foto Photo
Submit your comments on this article
-Short Attention Span Theater-
Ad agency that tapped Dylan Mulvaney for Bud Light in 'serious panic mode': source
2023-06-05
[NYPOST] An eight-year-old marketing firm out of the Socialist paradise of San Francisco
...where God struck dead Anton LaVey, home of the Sydney Ducks, ruled by Vigilance Committee from 1859 through 1867, reliably and volubly Democrat since 1964...
 was responsible for Bud Light’s partnership with Dylan Stench of Death Mulvaney
...the transexual influencer who single-handedly trashed a major American beer brand owned by a Belgian company, tainted Maybelline and Condé Nast, and then demanded that anybody who called him/her/it a man be arrested...
 — and the disastrous tie-up sent the firm into "serious panic mode," The Post has learned.

Captiv8,
...such a clever name...
a San Mateo Calif.-based firm that pairs social-media influencers with major consumer brands,
...all of which are eager for the latest cutting edge marketing tool, no matter how stupid...
is the outfit that introduced Anheuser-Busch to the 26-year-old transgender actress — resulting in a viral TikTok video that has since become a textbook case of marketing gone wrong, sources close to the situation said.

Nationwide backlash over the video — which unleashed a firestorm when it was posted April 1, showing Mulvaney holding a Bud Light can while taking a bubble bath
...pretending to be a fake girl in real bubbles, appealing to no one in particular — though he has definitely mastered period costume and make-up...
— sparked anxiety and confusion inside Captiv8’s offices during the initial days of the controversy, according to a source with knowledge of the situation.

"There was a lot of chatter" among employees about what blowback the firm might face over the botched campaign, according to the source.
Related:
Dylan Mulvaney: 2023-06-03 Large Weapon and Ammunition Cache Discovered in Afghanistan’s Farah
Dylan Mulvaney: 2023-06-02 Budweiser ad touting Harley-Davidson-marked cans mocked following Mulvaney backlash
Dylan Mulvaney: 2023-06-01 Bud Light Just Keeps on Digging, Donates $200K to National LGBTQ Chamber of Commerce
Posted by:Fred

#14  ...don't have a shot gun?
Posted by: Procopius2k   2023-06-05 19:51  

#13  I had a Rantapalooza here in March of 213. Lots of friends who are not Rantburgers showed up as well as Alaska Paul, Dave D, Brer Rabbit, and 49 Pan. Some of my female friends told me they drank Bud Light so I bought 2 12 packs. Only a few were consumed. I had forgotten about the Bud Light on the bottom shelf of my liquor cabinet until 3 of them blew open. Now I don't know what to do with the rest. Target practice with my AR-15?
Posted by: Deacon Blues   2023-06-05 14:36  

#12  He’s melting.
Posted by: Super Hose   2023-06-05 13:14  

#11  Patience, gentlemen. At the rate things are going, Mr. Mulvaney’s fifteen minutes of fame will soon be over. And I, for one, intend to enjoy every minute of his slide into oblivion.
Posted by: trailing wife   2023-06-05 12:35  

#10  Like the Hillary crowd on election night circa 2016.
Posted by: Super Hose   2023-06-05 10:44  

#9  /\ oh please oh please NEVER POST that hideous face fronted by blue beer again. I wholeheartedly agree with #5, #6, and number #7. Have mercy!

I have found a local pico-brewery that makes a mushy blueberry beer, I bought all 4 that she had.
Posted by: Whiskey Mike   2023-06-05 10:44  

#8  What does "panic mode" mean for these freaks?
Posted by: DooDahMan   2023-06-05 10:36  

#7  The face that launched one thousand ships flushed a million beers.
Posted by: Super Hose   2023-06-05 10:27  

#6  The Face does look like one of those Greek Theater Masks...
Posted by: magpie   2023-06-05 09:56  

#5  Can we please stop posting pictures of that ... face?
Posted by: Bobby   2023-06-05 09:47  

#4  "Nobody ever got fired for recommending IBM pandering."
Posted by: M. Murcek   2023-06-05 09:46  

#3  So, Who's gonna get fired?
Nobody.
Posted by: ed in texas   2023-06-05 09:43  

#2  If they are not interviewing, they are not very smart.
Posted by: Super Hose   2023-06-05 08:42  

#1  TikTok is not America. It may be 'urban' but its not America.
Posted by: Procopius2k   2023-06-05 08:36  

00:00