[College Fix] The school has suffered from a negative public image and reduced funding in the wake of the protests. State funding cuts and continuing depressed enrollment resulted in a $49 million budget shortfall. To cope, the administration laid off 30 employees and permanently eliminated 155 vacant positions.A Missouri state representative told The College Fix that the university is "more concerned about the money, and image, than the student." College students who decided not to attend University of Missouri said that the environment created by the protests, as well as high costs and unfavorable funding options, caused them to turn to other schools.
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Mizzou has lost a third of freshmen in two years ‐ even after enrollment jump this fall. Earlier this year the university announced that freshman enrollment increased by 14 percent for the fall 2018 semester. Freshman enrollment still remains below that of fall 2015.
The increase in this year's freshman class will allow the university to reopen several dorms that were closed in 2016 on account of decreased enrollment, The Columbia Tribune reported earlier this year.
Increasing enrollment may be due to a large public relations campaign the university launched this year, which Fox News reports cost the administration $1.3 million.