You have commented 339 times on Rantburg.

Your Name
Your e-mail (optional)
Website (optional)
My Original Nic        Pic-a-Nic        Sorry. Comments have been closed on this article.
Bold Italic Underline Strike Bullet Blockquote Small Big Link Squish Foto Photo
-Signs, Portents, and the Weather-
Leftist Pacifica Radio Sliding Into the Abyss
2014-03-24
Lots of inside baseball here, but the gist is that the machinations and personal profiteering inside this organization would be at home in Goldman Sachs.
Or Lehman Brothers...
Pacifica has a long and storied history, and still features such leading liberals as Amy Goodman, the widely known host of Democracy Now! (on which journalists Glenn Greenwald and Jeremy Scahill are frequent guests), but it has fallen on hard times of late.

During an average 15-minute period, just 700 people listen to its Los Angeles station, 90.7 FM KPFK, for at least five minutes, according to Nielsen Audio, which monitors radio ratings. For L.A.'s other public radio stations, KCRW and KPCC, that number is 8,000 and 20,000, respectively. KPFK draws roughly one one-thousandth of all radio listeners in the Metro Los Angeles area. Pacifica's New York station, WBAI, is even worse off, with too few listeners to register on the Arbitron rankings, and is all but bankrupt. Last year, most of the staff was laid off, including the entire news department.

Ever since a string of protests and lawsuits led to a new set of bylaws establishing democratic elections for the boards of each of Pacifica's five stations and the national board, a parade of top managers have filed in and out of Pacifica, staying for a year or two before being forced out by whatever bloc happens to have taken power. Voters don't seem to have any clue who they're voting for, and turnout is low. Termed-out and retiring board members were replaced by the runner-up candidates in the most previous vote, leading, rather perversely, to the board majority flipping to the minority. The national board is dominated by two factions: the new majority, the "Radio Havana crowd," and the new minority, the "conspiracy and quackery crowd" -- the latter group in 2010 approved a motion calling for all KPFK programs to question the "official story" of the 9/11 terrorist attacks.

Board elections cost somewhere in the neighborhood of $200,000 -- no small price for a network with a $13 million annual budget. The meetings themselves cost about $20,000 each to fly in 20-plus people and put them up for the weekend, and they're dominated by bickering. Members regularly invoke Robert's Rules of Order, and can take half an hour simply to approve the minutes of a previous meeting.

Unlike NPR, Pacifica doesn't have corporate sponsorship (or underwriting, in public-radio speak). Making matters worse, the federal government, via the Corporation for Public Broadcasting, is withholding Pacifica's grant money, thanks to the network's "failure to provide documentation" for a 2012 audit.

While listener sponsorship counts for not quite 40 percent of NPR's funding, it counts for about 80 percent of Pacifica's. While KCRW holds two nine-day-long fund drives each year, KPFK holds a month-long fund drive every three months -- meaning one out of every three days is a pledge drive, days full of DVDs and nutritional supplements and get-rich-quick schemes such as the "Wealth Propulsion Challenge," an online course that promotes "how to get rich holistically" -- and quickly -- via "subconscious reprogramming."

The station's legal bills are prodigious. According to former board member Tracy Rosenberg, so many wrongful-termination claims have been filed against Pacifica over the last two decades that it pays $250,000 a year to insure against them, a staggering amount for an entity with just 130 employees. And then there's WBAI, whose transmitter sits high atop the Empire State Building's spire, at a cost of $50,000 a month.

Yet opportunities abound for Pacifica, probably the single most valuable asset the left has. Its five broadcasting licenses alone could be worth $50 million to $100 million, according to Lasar, and it owns a studio in Berkeley and another on an increasingly pricey stretch of Cahuenga Boulevard in Studio City. WBAI's license is said to be particularly valuable, since it sits smack dab in the center of the dial at 99.5 FM -- choice real estate in the radio industry.

Pacifica is still far to the left of anything else in mass media, and still gives voice to beliefs and ideas found outside the mainstream. It hasn't changed; the world has. Decades ago, the left called for Lyndon Johnson's head. It was against Nixon, but also against Hubert Humphrey.

Today, those to the left of the Democratic Party have been relegated to the fringes -- or perhaps they've relegated themselves, favoring new-age beliefs over science, seemingly invested in the idea that society is as bad off as it's ever been.

Pacifica is only a reflection of that shift. It's still far to the left of anything else in mass media, and still gives voice to beliefs and ideas found outside the mainstream (way outside).

That core ideology hasn't changed; America has.
Posted by:Pappy

#10  Pacifica is fighting for the same leftist niche as several other media orgs

An ecological view - interesting way to look at the situation. At one time, Pacifica and friends were peddling something you couldn't get anywhere else. Now it's all over the place. MSNBC is just Pacifica with better video.

Amusing to see Pacifica has devolved into some sort of hippie commune civil war.
Posted by: SteveS   2014-03-24 21:18  

#9  Hard to get very excited about a food fight among the leftinista staff--pass the popcorn. Left-wing radio has just never caught on like conservative talk radio--just not the interest there. Meanwhile the left continues its attempts to control, curb, and muzzle conservative talk radio.
Posted by: JohnQC   2014-03-24 19:39  

#8  I just tuned in to WBAI New York- Trevor from Amhurst is talking about his experience with microaggression and racism.
Posted by: Grunter    2014-03-24 17:30  

#7  If you went by their donation requests their biggest supporters were Barbara Streisand, Sidney Poitier and Hanoi Jane.

Nuff Said.
Posted by: 3dc   2014-03-24 15:50  

#6  They were always in the abyss. It's just that their ratings have joined them there.
Posted by: charger   2014-03-24 11:45  

#5  Bye Bye Pacifica, down the drain you go.









Oh, and you won't be missed, because nobody cared when you were here....
Posted by: Blackbeard McGurque9401   2014-03-24 11:34  

#4  MSNBC, PBS, BBC and the niche that is slightly less left is even more crowded with CBS, CNN, NBC, ABC, the Wash Post, the NYTimes and the LATimes itself.

All whose bulk viewership/readership are in the demographic of the 'large die off'.
Posted by: Procopius2k   2014-03-24 08:21  

#3  Can't happen too soon. Although, we'll probably get a bill in congress to protect the endangered radio loon.
Posted by: ed in texas   2014-03-24 07:24  

#2  LAWeekly, not the LA Times.

Posted by: Pappy   2014-03-24 02:14  

#1  the LATimes missed a key issue here

Pacifica is fighting for the same leftist niche as several other media orgs, e.g., MSNBC, PBS, BBC and the niche that is slightly less left is even more crowded with CBS, CNN, NBC, ABC, the Wash Post, the NYTimes and the LATimes itself.
Posted by: lord garth   2014-03-24 00:17  

00:00