HOW would you react to an advertisement offering employment to 'an ordinary man of normal temperament'? Would you apply for the job? It may sound dull but it could be exciting.Why? Well, the advertiser may be the Pakistain Electronic Media Authority (Pemra) whose proposed rules for the electronic media include a paragraph which offers a unique and brand new definition/interpretation of the word 'indecent'.
So, to judge whether a media organization is guilty of carrying indecent content, wouldn't Pemra have to employ an ordinary man (what about ordinary women?) of normal temperament who'd have to watch TV and in turn experience some of the listed emotions for a case to be made?
"...[W]hatsoever may amount to any incentive, sensuality and excitement of impure thoughts in the mind of an ordinary man of normal temperament, and has the tendency to deprave or corrupt those whose minds are open to such immoral influence, and which are deemed to be to such immoral influence, and which are deemed to be detrimental to public morals and calculated to produce a pernicious effect, in depraving and debauching the mind o[f] persons ..."
This isn't an attempt to be facetious about a serious issue but just to give you a flavour of what may be on the regulator's mind as media owners and professionals have so far failed to agree to a code of conduct/rules to cover the content of their 24/7 channels.