The new Miss Sweden, 20-year-old Isabel Lestapier Winqvist, risks losing her title following revelations that she once appeared in men's magazine FHM. Lestapier Winqvist, who saw off nine other contestant's in Saturday's final, will learn of her fate late on Tuesday afternoon.
For the last two years, the New Miss Sweden contest has been organized by Panos Papadopoulos. Having bought the rights, Sweden's 'swimwear king' gave the concept a full makeover after feminists alleged that the competition was outdated and sexist. Panos Emporio's founder soon set about updating the 60 year old event to make it more compatible with modern values.
The beauty pageant of old was duly replaced by a professional recruitment process to find a positive role model for young Swedes. The winner would be employed on a full-time to represent Sweden for the year following her victory.
Kool photo and balance of the article at the link. |