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Iraq
PepsiCo Signs Deal with Iraqi Bottler
2004-01-07
This is interesting news. I hope we see more deals like this in the near future.
NEW YORK (al-Reuters) - PepsiCo Inc. (PEP), the No. 2 soft drink company, said on Wednesday it signed a deal with Baghdad Soft Drinks Co. to bottle and distribute its products in Iraq.
Breaking in early to an emerging market is always a good move.
The deal calls for Baghdad Soft Drinks to bottle PepsiCo’s trademark Pepsi-Cola as well as its Seven-Up and Mirinda drinks. Baghdad Soft Drinks will distribute the products in central Iraq, home to about 40 percent of the country’s population, starting in the first half of 2004.
Posted by:Dragon Fly

#10  Jarhead - welcome back! Where you been, man?

What, no Mecca Cola? This story brings to mind the picture I saw a few months back showing a couple of auto mechanics hanging out at the end of a day on the banks of the Tigris -- having a cold (cool?) Bud. Looked pretty normal, therefore out of place in Baghdad.
Posted by: .com   2004-1-7 2:36:40 PM  

#9  Hey! If there is Coke on Mars (scroll down) then why not Pepsi in Iraq?
Posted by: Dragon Fly   2004-1-7 1:21:12 PM  

#8  Then Coca-Cola came out with the "I'd like to teach the world to sing, in perfect harmony." commercials and lulled the idiots into a quiet stupor. Brains and dollars will beat howling baboons everytime.
Posted by: ed   2004-1-7 1:16:29 PM  

#7  There's going to be a lot of work for Zeyad and his dentist friends.
Posted by: Anonymous2U   2004-1-7 1:13:33 PM  

#6  #1 badanov

Sad but true. Nevermind that free Iraqis can finally engage in free trade and the money it brings (and the improved standard of living that comes with free trade), we will still be labelled as "evil" because the products happen to come out of the American culture.

Respect ALL cultures EQUALLY, unless it's American.
Posted by: Unmutual   2004-1-7 11:32:07 AM  

#5  I doubt Pork Soda will be very popular over there...
Posted by: Unmutual   2004-1-7 11:28:49 AM  

#4  Pepsi products means Mountain Dew...
Posted by: Robert Crawford   2004-1-7 11:14:33 AM  

#3  Pepsi will crush Zam Zam and steal it's market share.
Posted by: Shipman   2004-1-7 10:48:03 AM  

#2  Where's Starbuck's!? You mean one's not already brewing coffee in Tikrit? What's wrong w/them....
Posted by: Jarhead   2004-1-7 10:08:16 AM  

#1  This seems petty, but how long do you think it will be before our very own left uses this arrangement as a proof of Amerfican imperialism and 'cultural genocide?' I recall not very fondly of images on films and in books of Coca Cola as a representative of 'brutal American imperialism.' I didn't understand it then (1970s) but I do now and the concept sickens me.

Some brutality, eh? Of all the things the US makes and imports, it would seem that soda pop is the most innocent of all products. Beats Ak-47s and jihad that some nations export, and you don't have the strap on a bomb belt or attend a training camp in order to use the product. Just pay your money and enjoy.
Posted by: badanov   2004-1-7 10:07:44 AM  

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