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Economy
Burger King closes 6 more locations across US amid push to cut 400 'unviable' locations
2023-11-09
[THEPOSTMILLENNIAL] Over the past few months, a growing number of Burger King locations in the United States have closed their doors due to poor performance.

The fast food giant's parent company, Restaurant Brands International, announced earlier this year that it planned on shutting down between 300 and 400 shops that it deemed "unviable"

As Business Insider reports, 26 Michigan locations were closed in March, with a further 27 in other states such as Utah and Minnesota following suit in April.

The most recent set of six store closures will impact Florida, New York, and Nebraska, where some restaurants have been open for over 40 years. In the Empire state, at least one of the locations is expected to be taken over by direct competitor McDonald's.

In 2022, Burger King executives announced a $400 million "Reclaim the Flame" plan in an effort to keep up with other chains that were continuously outperforming them.

The goal was to improve successful locations and close those that were not doing as well, and as CNBC reports, data from the company appears to show that it's having an effect. During the latest earnings call, it was revealed that same-store sales grew 7.2 percent over last year, with 2.8 percent fewer locations.

"Back in the last few quarters, we had been behind the industry in terms of our same-store traffic," Restaurant Brands CEO Josh Kobza explained, "and that's been progressively getting better every quarter since last year."

He went on to say it was a "big milestone" for Burger King to go from where it was in 2022 to "flat traffic."

"Over the past few quarters, we prioritized the most distressed situations, closing unviable restaurants and cleaning up a number of portfolios," CFO Matthew Dunningan added.

Restaurant Brands has indicated that it will have most of its permanent closures finalized by the end of 2023.

According to the Motley Fool, Burger King had 7,105 locations in the US as of 2021.
Posted by:Fred

#10  You mean gay burgers and plant patties didn't attract a customer base?

I know. Make the King a tranny and the commercials lame.
Posted by: swksvolFF   2023-11-09 16:51  

#9  Always been 'hit or miss' - sometimes quite good, often inedible. Better than McD's, which except for breakfast is consistently barely edible. Haven't been to either in 20 years.
Posted by: Glenmore   2023-11-09 14:31  

#8  The Michigan locations that closed were franchise locations, not company shops. There is a lawsuit over money owed by the franchisee to BK.
via the Detroit Free Press
scroll down for a map
Posted by: SteveS   2023-11-09 10:05  

#7  If you have ever walked into an "unviable" BK...

Downtown Dallas, Federal courthouse complex.
During the homeless lunch rush when trials recess.
In one door, out the next. As quickly as I could.
Posted by: Skidmark   2023-11-09 10:03  

#6  I've never understood why the kitchen is arranged where we can WATCH them remove the burger patty from a bin and stick it in the microwave? They clearly aren't "fresh" like Wendys and Whataburger. Why would ANY Burger King location be "viable"?
Posted by: Crusader   2023-11-09 10:01  

#5  We've got two in the immediate area, one of which is consistently busy. The other one - with lousy service - not so much.

Mike
Posted by: MikeKozlowski   2023-11-09 09:53  

#4  How many on Army installations?
Posted by: Procopius2k   2023-11-09 07:51  

#3  Maybe IF BK brought back REAL Whoppers and the real beef they originally used. Not the mystery meat crap they serve now.

Maybe, just maybe we'd try BK again, after writing them off years ago.

BTW: Been over 2 years since we tried the $1+ Mikey D's even smaller burger.
Posted by: NN2N1   2023-11-09 07:25  

#2  When can we close down "unviable" blue voting urban areas?
Posted by: M. Murcek   2023-11-09 07:14  

#1  If you have ever walked into an "unviable" BK or other fast-food restaurant, you probably left without buying anything but also no longer hungry.
Posted by: M. Murcek   2023-11-09 07:13  

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