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Home Front: Politix
Shepard Smith's CNBC Show Canceled
2022-11-04
[Hollywood "Reporter"] Ahahahahahahhahhha *gasp* Ahahahahhaaa. Maybe he can cohost with Chris Wallace on CNN+ ?
From Rantburg regular Raj:
It's about time he hit bottom, so to speak...
[Yahoo News] — CNBC is canceling Shepard Smith's nightly newscast after two years, with its new president saying he wanted to focus on the network's core strength of business news.

Smith, who is leaving the network, will have his last telecast sometime later this month. He did not have any immediate comment.

Smith landed at CNBC after abruptly leaving Fox News Channel in 2019, establishing a general interest news show that aired at 7 p.m. Eastern on weeknights.

CNBC said Smith's show attracted the richest audience of any evening program on cable news — usually a huge selling point. But there clearly weren't enough viewers.

His show has averaged 222,000 viewers this year, down slightly from 2021, the Nielsen company said. For the last three months of 2020, "The News with Shepard Smith" had 280,000 viewers.

By contrast, Fox News' Jesse Watters had 3.4 million viewers in the same time slot on Tuesday and MSNBC's Joy Reid had 1.3 million, Nielsen said.

Smith was lured to CNBC by previous chief executive Mark Hoffman. But Hoffman was replaced in September by KC Sullivan, who announced Smith's exit in a memo to staff on Thursday.

"I believe we must prioritize and focus on our core strengths of business news and personal finance," Sullivan wrote.

He said a business news show will launch in the same time period early next year, but offered no other details.

The CNBC chief said that "at a time when misinformation and disinformation is rampant, ’The News’ succeeded in providing audiences with the clearest understanding of the facts."

Smith worked at Fox from its inception in 1996 until 2019, quitting after a run-in with Fox's ascendant opinion host, Tucker Carlson. For several years he had anchored a 7 p.m. show on Fox, but it had been moved to the afternoon.

And Fred's contribution:

[PUBLISH.TWITTER]
Related:
Shepard Smith: 2021-08-31 New Orleans is hit by LOOTING in wake of Hurricane Ida: [black] Thieves are seen stealing from store by a drone as city faces at least THREE WEEKS without electricity and death toll rises to 2
Shepard Smith: 2021-07-14 Shep Smith's Terrible Ratings Keep Getting Worser And Worser
Shepard Smith: 2021-02-22 FEMA Sends Wind and Solar‐No, Wait, It's Sending Diesel Generators‐to the Texas Winter Storm Zone
Posted by:Frank G

#14  I nominate Cavuto to replace Shep in the conga into oblivion. His AQC misinformation was donesville for me with Fox.
Posted by: Super Hose   2022-11-04 14:36  

#13  
#12 ^ "A source familiar with the decision told Mediaite that comments and coverage from Cross did not adhere to MSNBC’s high standards. The source said she was repeatedly told this by the network. They added said this has been an ongoing issue, and concerns have been addressed multiple times."

LOLOLOLOL!
Posted by: Frank G 2022-11-04 13:52


...I've held my tongue on this because I wasn't quite sure yet, but I am beginning to suspect that even the Media has figured out that Doomsday is coming, and they're throwing some fur coats behind the sleigh...

Mike
Posted by: MikeKozlowski   2022-11-04 14:26  

#12  ^ "A source familiar with the decision told Mediaite that comments and coverage from Cross did not adhere to MSNBC’s high standards. The source said she was repeatedly told this by the network. They added said this has been an ongoing issue, and concerns have been addressed multiple times."

LOLOLOLOL!
Posted by: Frank G   2022-11-04 13:52  

#11  and Bye-bye Tiffany Cross on MSNBC
Posted by: Frank G   2022-11-04 13:48  

#10  Trading for a gig on Equalizer 3.
Posted by: swksvolFF   2022-11-04 11:15  

#9  Who?
Posted by: Snakes Gonque2662   2022-11-04 09:43  

#8  I had no idea Shep Smith was still in broadcasting.
Posted by: Vespasian Ebboting9735   2022-11-04 08:29  

#7  No one like him very much over there either, did they?
Posted by: DarthVader   2022-11-04 07:48  

#6  It appears fellating Joe doesn't create an audience was well as being a parasite living off of Donald.
Posted by: Procopius2k   2022-11-04 06:59  

#5  ...The InstaProf: "...So MSNBC is now just InfoWars with fewer listeners?"

Mike
Posted by: MikeKozlowski   2022-11-04 06:45  

#4  False dawn for 'This Morning': Don Lemon's new CNN breakfast show gets only 387,000 viewers - almost 50,000 LESS - than its predecessor at the troubled network
Posted by: Skidmark   2022-11-04 05:58  

#3  CNN insiders deem Jake Tapper 'total failure' in primetime: He became 'Rachel Maddow lite'
Posted by: Skidmark   2022-11-04 05:30  

#2  It gets better when you realize there are Youtubers with bigger audiences.

Many Youtubers. Like this one.
Posted by: Spike the Hairy6811   2022-11-04 03:32  

#1  There's a lot of that going around this year.
Posted by: AlmostAnonymous5839   2022-11-04 02:17  

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