| Submit your comments on this article |
| -Short Attention Span Theater- |
| Why Wasn't I Asked to Participate? |
| 2013-04-17 |
| A new study says just tasting beer increases a person’s desire to get drunk. Just like the taste of pie makes you want to eat more pie. According to CBS News , the study found that people who only tasted beer, without any effect from the alcohol itself, had dopamine, a brain neurotransmitter associated with alcohol and other abused drugs, released into the brain. Why only men? Researchers gave 49 men two scans, one when they tasted beer and one when they tasted Gatorade, which looked for evidence of a dopamine increase. I do prefer beer over Gatorade. According to the study, researchers found that there were increased levels of dopamine when the men drank beer and also a significant increase in dopamine activity with participants who’s families had a history of alcoholism. I think it's called a Learned Response. “We believe this is the first experiment in humans to show that the taste of an alcoholic drink alone, without any intoxicating effect from the alcohol, can elicit this dopamine activity in the brain’s reward centers,” said David A. Kareken, Ph.D., professor of neurology at the IU School of Medicine and the deputy director of the Indiana Alcohol Research Center in a press release. |
| Posted by:Deacon Blues |
| #1 A new study says just tasting beer increases a person's desire to get drunk. I suspect this is an expert study. Next they will likely get a grant to prove the Shipman/Fischer Rum Paradox.... why do cheap drinks have more alcohol? |
| Posted by: Shipman 2013-04-17 18:17 |