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| Maxim magazine salutes "Girls of the IDF" |
| 2007-06-21 |
| A new public relations effort by Israel's New York consulate wants the country known less for its conflict with the Palestinians or for its myriad holy sites than for its beautiful women in uniform. Or, more accurately, out of uniform. A spread in the upcoming July issue of Maxim features a roster of Israeli models, all ex-soldiers, photographed wearing very little in the cause of their country. Headlined "Women of the Israel Defense Forces," the campaign has already been criticized as inappropriate in Israel. The Maxim shoot presents Israeli models including Nivit Bash, who served in military intelligence — though the only remnant of an army career evident in her photograph on the magazine's Web site is a military-style black cap that matches a minimal swimsuit. Gal Gadot, a former Miss Israel and army fitness instructor, appears in a bikini and high heels sprawled provocatively on the ledge of a Tel Aviv high-rise. The photo also landed her on the cover of the New York Post below an equally provocative headline, "Piece in the Mideast." The idea originated in the media office at Israel's consulate in New York, where research showed that Israel meant little to young American men. "Males that age have no feeling toward Israel one way or another, and we view that as a problem, so we came up with an idea that would be appealing to them," said David Dorfman, a media adviser at the consulate. Maxim's popularity with that demographic led to the partnership. "Maxim was approached by the Israeli consulate to be a part of reshaping Israel's public image, specifically because of our unmatched mainstream reach to men aged 18 to 35," the magazine said in a statement. "We are pleased with the result of our work together." The consulate and Maxim were set to launch the Israel-themed photo shoot at a glitzy event in Manhattan on Tuesday night. But in Israel, the campaign drew an angry reaction from lawmaker Colette Avital, a former diplomat who served as Israel's consul-general in New York in the 1990s. "We definitely have public relations problems, and I'm all for creative solutions," Avital told The Associated Press. "But there are enough beautiful and interesting things we can use to tap this demographic than to show a half-naked woman in a magazine of this kind, considered pornographic. "I don't think this helps Israel's image." |
| Posted by:Seafarious |
| #18 Israeli girls are really hot. Best features of East and West, combined. |
| Posted by: McZoid 2007-06-21 20:21 |
| #17 I'll go along. You don't need the gun or handcuffs. |
| Posted by: JohnQC 2007-06-21 19:44 |
| #16 Oops, maybe that's Bright Pebbles' link. |
| Posted by: bigjim-ky 2007-06-21 17:56 |
| #15 I like the big muscle chick in Helmuths link. Hey baby, you wanna wrastle? |
| Posted by: bigjim-ky 2007-06-21 17:55 |
| #14 The one picture of the chick with the tatoo is scary and exciting at the same time. |
| Posted by: Cyber Sarge 2007-06-21 10:56 |
| #13 I was in Israel three times. I can vouch for the fact that there were a LOT of good-looking girls in uniform over there. Word was to be very polite to them though because they knew how to handle any unwanted attention in a manner certain to make sure it didn't happen again. |
| Posted by: Mac 2007-06-21 10:45 |
| #12 Brilliant. Not only is this is social good in itself but it underlines what we are fighting for. As for the enemy, they have their goats to console them. |
| Posted by: Excalibur 2007-06-21 09:50 |
| #11 Israeli women are hwat! |
| Posted by: DarthVader 2007-06-21 09:43 |
| #10 "Attention: this is not what your seventy-two virgins will look like." /booming Allah voice. |
| Posted by: trailing wife 2007-06-21 08:53 |
| #9 Don't you think this is just being provocative to our Muslim neighbors? Not that there's anything wrong with that. |
| Posted by: Chuck Simmins 2007-06-21 08:28 |
| #8 when does being younger end? Same time your heartbeat does, I think. |
| Posted by: Rob Crawford 2007-06-21 07:50 |
| #7 Phil, when does being younger end? |
| Posted by: Nimble Spemble 2007-06-21 07:26 |
| #6 http://theospark.blogspot.com/2007/06/on-subject-of-israeli-army.html |
| Posted by: Bright Pebbles 2007-06-21 07:21 |
| #5 There is something about There phil, fixed that for you. |
| Posted by: GORT 2007-06-21 07:08 |
| #4 There is something about Jewish women of a certain age that I found irresistable when I was younger. Think Dr Cuddy on House. |
| Posted by: phil_b 2007-06-21 05:50 |
| #3 www.nypost.com/seven/06192007/photos/news003.jpg I know where I will be going on my next vacation! |
| Posted by: Helmuth, Speaking for Crumble1004 2007-06-21 04:31 |
| #2 Do want. |
| Posted by: Iblis 2007-06-21 01:55 |
| #1 I haven't seen it, but I'm sure I'd rather feast my eyes on these ladies rather than the walking garbage bags the Muzzies have created. |
| Posted by: Woozle Elmeter2970 2007-06-21 00:49 |
